Are Product Videos Worth the Investment?

Are Product Videos Worth the Investment?

Research shows that customers are 65% more likely to buy a product after watching a product video. It is that straight forward. Product videos are one of the best ways to invest those marketing dollars. Let’s look at Kaiser Leadership Solutions as an example....
How Can Video Help Train Clinical Researchers?

How Can Video Help Train Clinical Researchers?

An important part of any clinical research trial is that everyone is trained properly to carry out the trial. This gets even trickier if you have different sites that are carrying out the same trial. For Audentes Therapeutics (a biotech company), this issue became...