Blog

Is Video Production Expensive?

Is Video Production Expensive?

I recently had the pleasure of meeting with Bill Brown from BD Brown Communications. We had a fascinating discussion as to whether technology such as video production is expensive or not. During that conversation, Bill said something that really hit home for me. He said that his goal is to make technology an extension of […]

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We did it again…….

We did it again…….

Who loves being in front of a video camera? Like so many of our clients, they want a video to promote their business but they dread being on camera. I often here things like “I’m terrible on camera. I hate getting my picture taken. Do I have to be in the video?” This is always […]

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Are You Looking for Sponsors for Your Event?

Are You Looking for Sponsors for Your Event?

Finding sponsors for a fundraising event can be a difficult task for any organization. Often times, you try to develop an incentive package to entice them to donate to your cause such as promoting their company during your event, putting their logo on banners and printed materials, mentioning them as a sponsor in any social […]

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Apex Video’s Marketing Journey Part Two!

Apex Video’s Marketing Journey Part Two!

Part two of our short documentary series that chronicles our new inbound marketing campaign with Brown Advertising. In part 2, we check back in with Sarah from Apex Video Productions and Neil Brown from Brown Advertising, after one month doing inbound marketing/social media marketing. All of us at Apex were absolutely thrilled at the phenomenal […]

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The Arts for Life Princess Ball

The Arts for Life Princess Ball

Recently the crew at Apex Video Productions was able to use their time and talents to help a great cause, the first annual Arts for Life Princess Ball. This special event allowed Arts for Life patients and their friends and families to have a day where they could dress up like princesses and enjoy a […]

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New Social Media Marketing Campaign is Now Launched!

New Social Media Marketing Campaign is Now Launched!

We have officially taken the plunge into the social media world. We have partnered with Brown Advertising who will create an entire social media campaign for our company. This is such a fascinating process to us that we just had to make a video about it. Here is the first video about Apex Video Productions’ […]

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Hot off the Press: Lexington City Schools

Hot off the Press: Lexington City Schools

Check out the new video that we just completed for the Lexington City Schools! It was such a pleasure to capture some of the wonderful characteristics of this amazing school system.  Mr. Kriesky, their superintendent, wanted a video to showcase the school system to others. His main goals for the video were to attract new […]

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How to Make Your Video Production More Dynamic

How to Make Your Video Production More Dynamic

Do you know what a dolly is?  It is sort of like putting roller skates on a camera and gently gliding it back and forth through a shot in a video.  

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Christopher featured on the Triad’s NPR “Voices & Viewpoints” show

Christopher featured on the Triad’s NPR “Voices & Viewpoints” show

I had the honor of sitting down with Denise Franklin, host of WFDD’s “Voices & Viewpoints” show, and discussing some of my adventures spanning 20 years in this business.

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How to Use Video as Part of a Cold Call

How to Use Video as Part of a Cold Call

Most of us in sales just want a chance to get in front of our perspective clients and show them what we have to offer to meet their needs. Video is invaluable as a tool […]

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