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What? An Unscripted Commercial?

What? An Unscripted Commercial?

We convinced our client at Carolina Hearing Doctors to trust us in creating commercials for his business.  Yes, he was worried because we did not approach it in the typical way. Yes, he doubted his decision as we went along in creating the commercials.  But, he is absolutely thrilled with the end result.  Did it cost a lot less money than the traditional approach? Definitely!  Does the viewer feel sold to? No!  Does it come off genuine and real? Absolutely!  And, hopefully it makes the viewer want to know more about Carolina Hearing Doctors.  What do you think of their commercial?

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A Slider Isn’t a Hamburger in Our Video Production World

A Slider Isn’t a Hamburger in Our Video Production World

I love to eat sliders.  They are the perfect food for this beautiful fall weather.  We grill them outside and throw our favorite toppings on them. As a video production family, a slider has another meaning.  It refers to putting our camera on long tracks that are up on stands and sliding the camera from […]

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How to Impress a Video Production Company

How to Impress a Video Production Company

We here at Apex Video Productions are all about 4 key phrases when it comes to video production. We call these the “Words to Impress your Video Company” and they are a key part of the vocabulary of video production. They make your video professional and differentiate it from any other video out there! 1.”Lower […]

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Video Marketing Tip: How to Use Video to Grow Your Business Part #4

Video Marketing Tip: How to Use Video to Grow Your Business Part #4

I wonder how many emails I get a day. It seems like they come in all day long. I also get several sales calls a day from people trying to sell me their products and services. My initial reaction is to avoid the sales calls and delete all emails from people that I don’t know. […]

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Video Production and Social Media?

Video Production and Social Media?

We were excited when Beaufurn selected our video production company for their video project. They are a local manufacturing company that produces beautiful chairs for national companies. They want to tell their company’s story so that buyers can understand why they are different from other companies that sell chairs. One of the main differences is […]

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Key Search Words: What Do They Have to Do With My Video?

Key Search Words: What Do They Have to Do With My Video?

Now that your video production company has completed your new video, how are you going to get your potential customers to see it? How are you going to get the exposure that you want for your video and for your company? One easy way to get people to view your video is by choosing keywords […]

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How to Use Video Production to Reduce Call Center Load

How to Use Video Production to Reduce Call Center Load

One of our new video clients told us that there is one call that their call center keeps getting: How do we install the Clamp Forever Duct System? Installers frmm around the country have issues figuring out how to install this system. Once you understand how to do it, it is a really easy system […]

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How to Use Video as Part of a Cold Call

How to Use Video as Part of a Cold Call

Most of us in sales just want a chance to get in front of our perspective clients and show them what we have to offer to meet their needs. Video is invaluable as a tool […]

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